ROLES

The Franchise Development Programme implemented since 1992. It was one of the Government’s efforts to develop the Malaysian franchise sector. The implementation of this programme is now undertaken by PNS, with primary focus in:

1.Franchise investments
PNS invests in the development of local and foreign franchise brands in Malaysia in order to offer consumers a wider choice of high quality products and services.
PNS plays an important role in identifying and acquiring foreign franchise brands and launching them in Malaysia. PNS' achievements also extend to securing the Master Franchisee Rights to foreign brands.

2.Promotional activities
PNS has participated in and led the Malaysian franchisors in various domestic and international exhibitions. Overseas trade missions extend to Dubai, New Delhi, Cairo, Beijing, London, Manila, Jakarta and Melbourne.

3.Financing
PNS offers financing schemes to franchise entrepreneurs. This is for the purpose of acquiring equipment, renovation of business premises and working capital injection.

4.Training
PNS continuously collaborates the Malaysian Franchise Association (MFA) to provide extensive training and  guidance to potential franchisors and franchisees. The key objective is to generate more competent and business savvy franchise entrepreneurs.

5.Franchise Development
PNS identifies established and suitable local businesses with potential to be converted into franchise businesses.

6.Networking
PNS facilitates and promotes cooperation between the key industry players such as franchisors, franchisees, business associations, consultants, academicians and industry specialists.

7.Research
Research is primarily focused at enhancing the effectiveness of the Programmes.Observations are compiled to serve as guidelines to further enhance the programme contents to make them more strategic and effective.