PROJECT PROPOSAL FORMAT

Cover Letter

Introduction

Company Background

• Business activities
• M&A, Forms 9, 24 & 49
• Registration with Government, Government Agencies and Trade Associations

Profile Of The Entrepreneurs And Key Personnel

• Detailed background of entrepreneurs and key personnel
• Organisational structure
• Current manpower

Industry Analysis

• Market size - global and domestic
• Industry growth - past and future
• Competitors - market share and market segment

Marketing Strategy

• Current market share
• List of Clients and volume
• Target market
• Detailed marketing strategies - short, medium and long term plans